Alpine Canada announces partnerships with the Toronto Raptors and Toronto Maple Leafs

Gentec International, the exclusive distributor of Alpine products in Canada, is pleased to announce two new sports sponsorship deals. For the 2013/14 season, Alpine will be the official car audio sponsor of the Toronto Raptors and Toronto Maple Leafs. These strategic partnerships will significantly enhance the visibility of this leading brand throughout Canada. The new partnerships will give Alpine a strong presence among the two teams and will provide an excellent opportunity for sports fans to discover the high-performance sound that has made Alpine a leader in car audio. The deal includes endorsements from key players, as well as the organizations, and features Tyler Bozak of the Toronto Maple Leafs acting as brand ambassador in promotions and events for Alpine’s line of premium car audio products. At the heart of the deal is an extensive marketing program that includes product giveaways and promotions that will be conducted throughout the basketball and hockey seasons, as well as brand logos and ads that will be prominently displayed digitally and in print at Air Canada Centre. To learn more about Alpine car audio products, visit www.alpine-canada.com and follow Alpine on Facebook at www.facebook.com/AlpineCAN.