Alpine Electronics partners with Gentec International.

Effective January 1, 2013, Gentec International will take over sales, marketing and service of all Alpine Mobile Media Solutions for the Canadian market. “We have been very proud of the heritage with Alpine Electronics of Canada since its founding in 1979. However, in order to propel our brand to new levels and execute the appropriate high standards of customer service, marketing and distribution, we joined forces with Gentec to optimize our position in the Canadian market,” stated Steve Crawford, President, Alpine Electronics of Canada, Inc. “We are very proud that we have entered into a strategic partnership with Alpine Electronics, a world leader in mobile media solutions that will allow us now to offer a one-stop shop, complete solution with our AAMP of America and Metra 12V integration solutions,” stated Joel Seigel, President and CEO of Gentec International. There will be a strong sense of continuity coming to Gentec as a number of key sales and marketing personnel, as well as the existing reps, will be maintained through our Markham office.